in the 90s, sales of comics began to fall quite a bit. i even stopped really buying comics around that point as well. for me it was mainly because of the art. it seemed like there was so much going on in every panel, it was almost chaotic. the story arcs began to stray from the characters, giving it a bad taste in my mouth, and the deus ex machina ran rampant among the stories that were coming out.
however, there were 2 storylines that appeared which seemed that it would bring the comic industry back from the dead, and they did it through death. i’ve never really gotten into dc comics, but at the time, i just had to get these 2. the death of superman and knightfall. 2 of dc comics greatest heroes were dead, or at least out of commission, and were replaced. in superman’s case, by 4 new people that claimed to be superman, and for batman, it was just another guy who made a badass suit. it seemed all was lost for marvel, and they struggled to gain a foothold in the falling market, so they ordered their writers to follow superman’s and batman’s lead, and make an epic event for spider-man. and for some reason, clones came out of the think tank.

in the 70s, there ws a small arc where a villain made clones of spider-man to try and kill him, but that was wrapped up nicely. so why not bring that back? in an issue of spider-man, they did, revealing all together there were 3 clones of him, kaine, spidercide, and the scarlet spider. the arc was only supposed to last a few months, and then wrap everything up in a nice little bow and put it on a shelf. it was supposed to have 3 parts to it pretty much, 3 acts that would define the ongoing series. running across all spiderman titles at the time, they wanted the first act to be the introduction, and end with peter parker being a clone and ben riley (the scarlet spider) being the original. act 2, was going to take a cue from the “age of apocalypse” arc and re-name all the titles, like “the amazing scarlet spider” and “web of scarlet spider”. it would feature ben riley as spider-man and follow his adventures. the final act would be the return of peter parker, re-establish him as the original, and bring the saga to a grand finale.
when the clones were introduced, sales began to go up dramatically. marvel kept up with the plan, but with financial issues, and other problems going on, there were quite a few changes of management, and many lay-offs. still, the clone saga was selling like hotcakes, and when it came time to wrap things up, the initial plan got tossed out the wayside and they figured they would ride this cash cow till it finally collapsed… 2 years after it began. the fans finally got sick of it, and sales went down. not to mention they began to add things that would never normally be in a spider-man comic, taking him out of his element instead of keeping him as a street level good guy. they also wrote in so many open ended plot devices, just because at the time, they had no idea where it was going, and wanted to be ready to throw the next plot right in to keep the train moving.


the comic business began to pick up with the different great arcs that came out at that time, and revitalized the industry, and changed the way story arcs were written. the clone saga however, became a running joke, being mentioned humorously in different titles. it was recently however, that marvel used one of their greatest tools at their disposal, the all powerful retcon. for those who don’t know, retcon means retroactive continuity, or as i call it, retracted continuity. they re-told the clone saga, keeping it as a limited series, and wrapped up all loose plot holes. it was the way it was truly meant to be.
the clone saga however, will always remain a dark spot on the soul of spider-man. it proves that just throwing out random crap cannot always fix the problem. i didn’t intend to describe the entire plot of the clone saga, because honestly, it was to ridiculous for me to follow. i was to busy reading about the age of apocalypse at that time, and moving on with other comics. every time i browsed the racks and saw the clones, i groaned and kept moving. i can honestly say that it pretty much ruined spider-man for me, and i completely lost interest in the character. though what they have been doing with him recently has sort of revitalized my interest, it still will never be the same. however, i wouldn’t mind seeing a revival of the scarlet spider.






